Advertise in October Pulse!

As excitement for the 2008 ISPA Conference & Expo builds, be sure all eyes are on your company. ISPA Conferences in Las Vegas historically draw record attendance and attendees use the October issue to prepare for the event before they leave. This issue will have the most up-to-date Conference information and it will be your last chance to advertise before the ISPA Conference & Expo, so don't let this opportunity pass you by. The space reservation deadline for this issue is Aug. 8 and the materials deadline is Aug. 27.

Did you know?

Frequent Pulse advertisers have the opportunity to place a product in the Conference Welcome Bag for free!  Contact me today for details! 1.859.226.4372.

Contact me to place your ad or if you have any questions. 1.859.226.4372 or laurel.cassidy@ispastaff.com. I look forward to helping you sell your product!

VALUE-ADDED BENEFITS FOR 2008

Priority Booth Placement:

Become a multiple time Pulse advertiser and have your booth placed in a premium location at the 2008 ISPA Conference & Expo before the floor opens to previous exhibitors!  Full page, 4-color advertisers in 5 or more issues qualify for priority booth placement.  Keep in mind that one of these issues will include the Special Conference Preview Edition.  
 

Digital Pulse:

The Internet is fast becoming an essential element of any ad campaign. All advertisers will be included in the digital version that is sent to the entire ISPA membership. You can also add to the value of your advertising with an online campaign that includes direct links to your Web site to continually drive new sales leads, customers and interest.

May:

Showcase your products to the world’s top spa and travel journalists by advertising in the May issue.  Full page advertisers in this issue are invited to include samples in a special Media Gift Box sent to the top media who attend the 14th Annual ISPA Media Event.  

June: 

Leverage your service or brand in our new consumer issue!  Pulse’s first consumer issue, LiveSpa, will create a powerful environment for it’s advertisers to target the end-users of their product.

July:

Kick off the upcoming fall season powerfully as spa owners look for new fall lines.  Journalists will be searching for hot new fall items to write about and new spa properties will be looking for new lines, so make sure your product is one of them. Help industry decision makers learn more about your products! 

August: 

Special Conference Preview Edition of Pulse:  Spa professionals have grown to depend on this issue for an informative summary of what to expect at Conference such as the keynote speakers, educational classes, exhibitors, sponsors and more.

September: 

Be part of our trend tracking issue by showcasing your product or service. Let spa professionals know that your business is a leader in listening to your customer base and marketing the latest in spa technology in this cutting-edge issue of Pulse.

October:

Get your product into the hands of your target market!  Advertisers placing a full page ad in the August, September and October issues receive complimentary product placement in the Welcome Bags at the 2008 ISPA Conference & Expo.  Spa attendees look forward to these gift bags at the opening general session every year.

November: 

Take advantage of a great opportunity to advertise at the ISPA Conference!  The November issue will be distributed in the Conference registration bags on site to every attendee.  Expanded circulation - 2008 ISPA Conference & Expo

December: 

Stay fresh on your target market’s minds, by advertising in the December issue of Pulse that is delivered to ISPA members shortly after the ISPA Conference & Expo.  It’s an excellent follow up tool that reminds them of your message while they are reflecting on Conference and making purchasing decisions for the following year.

Please review the 2008 Pulse media kit for more advertising information and feel free to contact Laurel Cassidy at 1.859.226.4372 or laurel.cassidy@ispastaff.com.