|
Event |
Topic |
Session Title |
Presenter(s) |
|
2007 ISPA Conference & Expo |
COMMUNICATIONS/GUEST SERVICES |
How to Create a Unique Spa Experience That is Infused With the Spirit of Love |
Peter S. McAlpine |
|
2007 ISPA Conference & Expo |
FINANCIAL |
Where is the Money? A Users Guide to Planning Your Cash |
Monte Zwang & Mark Machlis |
|
2007 ISPA Conference & Expo |
LEADERSHIP |
The Power of “YOU” |
Derra Lee Edwards |
|
2007 ISPA Conference & Expo |
MARKETING/BRANDING |
Marketing Roadmap-How to Navigate the Crossroads and Never Lose Direction |
Panelists presentations: Debi Barnes, Wanda Love, Craig Oliver, Loren Stone (appendices for Stone); Moderator: Darlene Fiske |
|
2007 ISPA Conference & Expo |
MARKETING/BRANDING |
Creating a Unique and Memorable Brand Identity for Your Spa |
Dianne Stasi |
|
2007 ISPA Conference & Expo |
MARKETING/BRANDING |
Starbucks Tribal Knowledge |
John Moore |
|
2007 ISPA Conference & Expo |
MEDIA/PR |
Meeting the Media |
Peter Kerr |
|
2007 ISPA Conference & Expo |
NUTRITION/FITNESS |
My Complements to the Chef! Exploring the Influence of Spa Cuisine |
Marsha Hudnall, Dean Rucker, Scott Uehlein; Moderator: Michelle Kleist |
|
2007 ISPA Conference & Expo |
OPERATIONS/MANAGEMENT |
Need More Space? More Time? More Life? Get Organized to the Max! |
Ann Max |
|
2007 ISPA Conference & Expo |
OPERATIONS/MANAGEMENT |
Managing Massage Therapists |
Bruce Baltz and Mary Beth Braun |
|
2007 ISPA Conference & Expo |
POWER OF PERSONNEL |
Spa Attitude: The Ultimate Guest Experience |
Patricia Heitz |
|
2007 ISPA Conference & Expo |
POWER OF PERSONNEL |
How to Build An Award Winning Team |
Tina Morchauser |
|
2007 ISPA Conference & Expo |
POWER OF PERSONNEL |
Tools, Tips & Techniques for Recruiting, Selecting & Retaining the Best (Access the white paper referenced in Mel's session) |
Mel Kleiman |
|
2007 ISPA Conference & Expo |
RETAIL |
The Art of Retail Merchandising |
Gina Farley-Preziosa |
|
2006 ISPA Conference & Expo |
COMMUNICATIONS |
Train the Trainer |
Maureen Vipperman |
|
2006 ISPA Conference & Expo |
COMMUNICATIONS |
ZAP the GAP: Managing and Motivating Younger Employees |
Meagan Johnson |
|
2006 ISPA Conference & Expo |
FINANCE/ACCOUNTING |
Understanding Your Financial Results and Developing an Action Plan |
Anthony Cassar |
|
2006 ISPA Conference & Expo |
FINANCE/ACCOUNTING |
Yield Management in the Spa Industry |
Frank Pitsikalis |
|
2006 ISPA Conference & Expo |
HUMAN RESOURCES |
Be active. Be healthy. Work well. A Look at Corporate Wellness Programs |
Sue Parks |
|
2006 ISPA Conference & Expo |
HUMAN RESOURCES |
Career Coaching from the Experts: Stand-out Strategies for a Successful Spa Career |
Lori Hutchinson, Jeremy McCarthy & Randy Schreck |
|
2006 ISPA Conference & Expo |
HUMAN RESOURCES |
Spa Naked: Embarrassing Spa Moments Revealed, Concealed and Resolved |
Heather Lee |
|
2006 ISPA Conference & Expo |
INDUSTRY TRENDS |
Reaching the Online Spa Consumer Market |
Jeremy Creed |
|
2006 ISPA Conference & Expo |
INDUSTRY TRENDS |
Trends Panel |
Panelists: Ma Cherry, Bill Chrismer, Kathleen Murray, Michelle Barry; Moderator – Mary Bemis |
|
2006 ISPA Conference & Expo |
INDUSTRY TRENDS |
Press Tactics & Topics for 2007 Magazine Editors & PR Professionals Unite |
Rona Berg & Pierce Mattie |
|
2006 ISPA Conference & Expo |
INDUSTRY TRENDS |
Demystifying the Spa-goer |
Michelle Barry |
|
2006 ISPA Conference & Expo |
INDUSTRY TRENDS |
Spa Lifestyle |
Sharilyn Abbajay, Deborah Evans, Brian Green & Jeff Kohl |
|
2006 ISPA Conference & Expo |
|