2006 ISPA Professional Development Sessions

As the old saying goes, knowledge is power and ISPA is committed to building your spa industry muscles. With the direction of a volunteer team from the ISPA Education Committee, we have assembled a line up of speakers and topics for the 2006 ISPA Conference & Expo that we hope will pique your interest and challenge you to grow stronger as a spa professional.

Following is current list of professional development sessions for the 2006 ISPA Conference & Expo. Please check back frequently for additions to this list.

Monday, Nov. 6
1 - 2:30 p.m.	Professional Development Sessions - Sponsored by: AuraMere   International, Inc. INDUSTRY TRENDS – Reaching the Online Spa Consumer Market – Jeremy Creed FINANCE/ACCOUNTING – Understanding Your Financial Results and Developing an Action Plan – Anthony Cassar SPA PHILOSOPHY – Passionate Longevity: The 10 Secrets to Growing Younger – Dr. Elaine Dembe OPERATIONS/MANAGEMENT – Understanding and Aligning the Expectations of Spa Management and Massage Therapists – Margaret Avery Moon RETAIL – Partnering with Design: Steps to Successful Visual Merchandising and Retail Design – Clifford Goss TREATMENT TRENDS – Medical & Organic Influences on the Spa Industry – Panelists: Celeste Hilling, Dr. Sharon Norling; Moderator – Jim Root
Tuesday, Nov. 7
10 - 11:30 a.m.	Professional Development Sessions OPERATIONS/MANAGEMENT – What Everyone Should Know About Spa Development – Mindy Terry, Christi Cano & Mitch Jucha COMMUNICATIONS – Train the Trainer – Maureen Vipperman SUSTAINABILITY – Top 10 Operational Offenses: Stop Confusing What is Wanted with What Actually Works! – Leslie Lyon RETAIL – Retail Panel – Panelists: Stephen Baldwin, Twila Caldwell, Kelly Dunagan-Johnson; Moderator – Charles Compton INDUSTRY TRENDS – Trends Panel – Panelists: Ma Cherry, Bill Chrismer, Rosanna McCollough, Michelle Barry; Moderator – Mary Bemis
2 - 3:30 p.m.	Professional Development Sessions HUMAN RESOURCES – Be active. Be healthy. Work well. A Look at Corporate Wellness Programs – Sue Parks FINANCE/ACCOUNTING – Yield Management in the Spa Industry – Frank Pitsikalis OPERATIONS/MANAGEMENT – Developing an Effective Performance Evaluation – Measures that Drive Employee Performance – Ivonne van Loveren MARKETING – Market Advantage – Tips and Tricks from Spa Industry Professionals – Panelists: Angela Cortright, Erika Mangrum, Nina Smiley, Maurice Voce; Moderator – Darlene Fiske INDUSTRY TRENDS – Consumer Trends Overview – Michelle Barry
Wednesday, Nov. 8
8:30 - 10 a.m.	Professional Development Sessions - Sponsored by: AuraMere   International, Inc. SUSTAINABILITY – The Web site Impact – Marketing and Sales Impact – Dave Tremblay MARKETING – The 10 Rules of Customer Feedback – Felena Hanson HUMAN RESOURCES – Career Coaching from the Experts: Stand-out Strategies for a Successful Spa Career – Lori Hutchinson & Jeremy McCarthy COMMUNICATIONS – Listening – Communication Skills for Success – Derra Lee Edwards INDUSTRY TRENDS – Spa Lifestyle Panel – Panelists: Deborah Evans, Edwin Neill III; Moderator: Jeff Kohl